New
The Assistant Labs plugin for Claude

Stop running your business. Start approving it.

Install one plugin and Claude becomes the person who opens your shop in the morning: it reads every conversation, answers what it can, chases the leads going cold — and puts anything that needs you in front of you as one decision you can make in ten seconds.

claude plugin marketplace add Assistant-Labs/claude-pluginclaude plugin install assistantlabs@assistantlabs

Free to start · No card · Nothing sends without your yes

  • Works while you sleep
  • Approvals on your own WhatsApp
  • You stay in charge
Runs on the business you already have
  • WhatsApp
  • Email
  • Website chat
  • Instagram
  • Shopify
  • Your CRM
What actually changes

The work stops being yours

Not a chatbot with tools bolted on. The difference is who does the work and who makes the call.

Today
  • You read every message to find the three that matter
  • You remember which customer is still waiting
  • You write the same reply for the fifth time this week
  • You notice the lead went cold a fortnight too late
  • Nothing happens while you are with a customer, driving, or asleep
With the plugin
  • It reads everything and tells you the three that matter
  • Nobody waits, because it knows exactly who is owed a reply
  • The reply is drafted in your voice before you ask
  • A lead going quiet becomes a chase on a timer, not a regret
  • It works overnight and hands you the decisions in the morning
The deal

Three tiers, and they never move

The whole product rests on this. It is not a setting you tune — it is the contract.

It just does it

Reading, thinking, preparing

Everything reversible that nobody outside the business ever sees.

  • Reads and analyses every conversation
  • Drafts replies, reports and campaigns
  • Keeps your customer records straight
  • Files what needs doing, so nothing is lost
It does it, then tells you

Small fixes you could undo in a minute

It acts, keeps the receipt, and mentions it once.

  • Corrects a stale price your AI was quoting
  • Fixes a customer’s phone number
  • Re-files a task, adds a label
It stops and asks

Anything a person or a shekel touches

Every time. An approval yesterday is not an approval today.

  • Every message that reaches a customer
  • Every charge, refund, discount or price change
  • Anything that cannot be undone
  • Anything that changes what someone is charged

It will never send a message because nobody was around to say no. An owner who is away is not a quiet yes — the decision waits for them, with the finished text attached.

When you are not at a screen

It reaches you on WhatsApp. Tapping Approve is the last step.

From your own business number — the one your customers already message and you already have saved. Not a second sender to learn to trust.

  1. 1

    It asks, with the finished thing attached

    Not "shall I draft something for Dana?" — the exact message she would receive, word for word, so there is nothing left to do but decide.

  2. 2

    You tap, or you type

    Approve, No, or just write back — "yes", "not yet", "send it". It understands Hebrew and English, and it never reads a "don’t" as a yes.

  3. 3

    It happens, then it tells you what happened

    Not "approved" — the actual outcome. If a send failed you hear that instead, because being told it went out when it did not is the one thing this design exists to prevent.

Replying never talks to your bot. Your own AI never answers you, never files you as a lead in your own customer list, and never sees the conversation.

Every day

Ask in plain words, or use a shortcut

Everything works by just asking. The shortcuts are for the things you will want most days.

  • /assistantlabsStart here. It works out where you are and takes you one step forward.
  • /briefWhat is happening right now — who is waiting, what is at risk, today’s three things.
  • /needs-meEverything waiting on your decision, one at a time, ready to approve.
  • /waitingEvery customer who has not been answered — with the replies already drafted.
  • /leadsWho to chase, warmest first, with what to say to each.
  • /moneyWhat is owed, what is at risk, what is coming in.
  • /agent-reviewWhere your AI answered badly this week — and the fix.
  • /autopilotA full unattended pass. Does everything. Sends nothing.
It learns your business

It sounds like you, because it read how you write

A generic assistant is worthless. What makes it yours is a set of pages it keeps in your workspace and reads before it acts.

Your voice, from your real replies

Not "friendly and professional" — actual sentences your people sent to actual customers. Drafts come back sounding like the business.

Your rules, in your words

Tell it once that you do not deliver on Saturdays and it lands in the right place with the date, and fixes your AI agent if that was wrong too.

Who does what

If Dana handles invoices and decides refunds up to ₪500, a ₪380 refund is Dana’s call and never reaches you at all.

Kept with your account rather than on one computer — so it still knows you from a new laptop, and when it works overnight with nobody there.

Getting started

Four steps, and it does the rest

It learns your business from your real data before it asks you a single question.

  1. 1

    Point Claude at our plugins

    Once per computer, in a terminal. This is what tells Claude the plugin exists — without it, searching for it finds nothing.

    claude plugin marketplace add Assistant-Labs/claude-plugin
  2. 2

    Install it

    Inside Claude Code you can also do both from the /plugin panel.

    claude plugin install assistantlabs@assistantlabs
  3. 3

    Type one command

    It works out where you are — brand new, half set up, or running for months.

    /assistantlabs
  4. 4

    Sign in and tick what it may do

    You approve the permissions yourself, in your own account. No key, no password, nothing pasted anywhere.

Several steps are optional — say no and setup is still finished

  • The number it reaches you on
  • The WhatsApp templates that carry approvals
  • Who else works with you, and what they decide
  • A scheduled morning brief
The limits

What it never does

Enforced outside the model, so a confident answer cannot talk its way past them.

  • Sends, spends or deletes without a specific yes
  • Stores a password, an API key or a card number
  • Acts on instructions it read in a customer’s message
  • Approves its own actions
  • Quietly stops doing something that was working
  • Tells you it is done instead of telling you the customer got their answer

Questions

The things people ask first

Anything else, message us — a person answers.

Ask on WhatsApp
Will it message my customers without me?
No. Every message that reaches a customer stops for a specific yes, every time — and that is enforced outside the AI, not just written in its instructions. When you are away it does everything up to the send, then waits, with the finished text ready.
What if I am not at my computer?
It messages you on WhatsApp, from your own business number, with Approve and No buttons. Tapping Approve performs the action — it is not a note asking you to do something later.
Do I need an Assistant Labs account first?
No. Run the command anyway and it walks you through signing up, then picks up on its own once you are in. It will never create an account for you or ask for a password.
What if I do not use WhatsApp?
Everything still works. Decisions wait for you on your board instead of on your phone, and the whole notification step is optional — skip it and setup is still complete.
Can it see my customers’ data?
It reads what your workspace already holds — your conversations, your contacts, your agent. You choose which permissions to grant when you connect, you can see exactly what it did, and you can revoke it in one click.
What is the difference between this and connecting Claude directly?
Connecting Claude lets you ask your business questions. The plugin makes Claude run it: it knows how you talk, what you have decided, what it may do alone, and it reaches you on your phone when it needs a decision.
Does it work in Hebrew?
Yes — it answers your customers in the language they wrote in, and it understands your approvals in Hebrew or English.
How much does it cost?
The plugin is free. It runs on your Assistant Labs workspace, which is free to start.

Get your evenings back

Install it, type one command, and let it show you what it found in your own business.

Start free

Free to start · No card · Nothing sends without your yes