Intercom is an advanced customer service platform, with an AI agent, website chat and a help center, and it is especially popular with software companies. If your customers message you on WhatsApp and call your business, AssistantLabs gives you a personal AI assistant that answers there, closes tickets on its own and hands a person only what needs one. And an expert sets it up with you.
Intercom is one of the best-known customer service platforms in the world. It has an AI agent that answers customers, a shared team inbox, a help center, in-product messages and detailed reporting. Software companies and digital products use it to support customers inside their website and app. If most of your customers reach you there, and you have a support team that runs the system, it is a good choice.
A small or mid-sized business usually looks different. Customers do not open the chat on your website; they send a WhatsApp message, ask on Instagram or call. They ask about an order, want to book an appointment or ask for a quote. And the person answering them is usually the one running the business too.
That is who we built AssistantLabs for: a personal AI assistant for your business that answers on WhatsApp, Instagram, Messenger, your website, email and the phone. It closes most tickets on its own, and every conversation that needs you arrives as a ticket with a summary and one sentence on what to do. The same assistant also books appointments, follows up on leads and sends invoices, and you can run it from Claude, ChatGPT or Gemini.
WhatsApp, Instagram and Messenger at the centre, with website chat and email too. Every channel lands in the same inbox, with the same assistant and the same knowledge of your business.
The assistant picks up calls in a natural voice, answers questions, books appointments and takes messages, then sends you a short summary on WhatsApp.
Every conversation becomes a ticket with a title and summary. The assistant closes what it answered, overnight included, and what needs you is waiting in the morning with a clear next step.
Reply yourself and the assistant stops in that chat. When you are done, it comes back. Approvals such as a refund or a replacement come to you before it promises the customer anything.
Response-time targets, tags, topics and sentiment on every ticket, a satisfaction survey after each one, and reports you can simply ask a question.
The same assistant that answers a question can book an appointment, send a product with a pay link and update the customer record in the CRM.
You can switch AssistantLabs on for WhatsApp and Instagram next to what you have today, and move over at your own pace.
The expert connects your channels, store and calendar with you, and the assistant learns your business from your website, your FAQ and the systems you already use.
It drafts replies and you read them before it talks to customers. Set what always goes to a person and what needs your approval.
The assistant starts answering, tickets close themselves, and it suggests new answers from recent conversations. You just approve them.
"Where is my order?", returns and sizing are answered on WhatsApp from Shopify or WooCommerce, and your team only sees the exceptions.
A question on WhatsApp or the phone ends with an appointment in the calendar and a reminder the day before.
A service call opens straight from WhatsApp with photos, address and customer details, and reaches the right person on your team.
An owner with one or two staff gets one inbox for every channel, and an assistant that answers at night and at weekends.
In both, AI answers your customers. The difference is where your customers are, and who each one is built for.
| Intercom | AssistantLabs | |
|---|---|---|
| Built around | Website and in-app chat, and a help center | WhatsApp, Instagram and the phone, plus your website |
| Built for | Software companies and support teams | Small and mid-sized businesses |
| What else lives there | Customer service, connected to other tools | Support, booking, sales, marketing, CRM and invoices |
| Where you run it | In its own dashboard | In the app, or from Claude, ChatGPT and Gemini |
| Setup | Your team configures it | An expert sets it up with you in a free integration meeting |
FAQ
Intercom is an advanced customer service platform, with an AI agent, website chat and a help center, and it is especially popular with software companies. If your customers message you on WhatsApp and call your business, AssistantLabs gives you a personal AI assistant that answers there, closes tickets on its own and hands a person only what needs one. And an expert sets it up with you.
Talk to us on WhatsAppBook a free integration meeting, connect your channels, and let the assistant answer this week. Free to start, no credit card.
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